Showing 1 - 2 of 2 Research Library Publications

Location, Location, Location: When and How Low Price Locations Improve Consumer Price Perceptions

Posted: | Michael Barone, Keith S. Coulter, Katina Kulow, Xingbo (Bo) Li

Psychology & Marketing: Volume 39 - Issue 6 - Pages 1190-1203

 

Does seeing a price in a physically low (vs. high) location prompt consumers to believe that the featured product is less costly? This research further specifies when price location effects are likely to arise, increasing our understanding of pricing in general and this locational phenomenon in particular.

Category:Assessment-Oriented Research, Other

Gender Comparison in Milestone Trajectories and Medical Knowledge Examination Scores among Internal Medicine Residents

Posted: | Karen E. Hauer, Daniel Jurich, Jonathan Vandergrift, Rebecca S. Lipner, Furman S. McDonald, Kenji Yamazaki, Davoren Chick, Kevin McAllister, Eric S. Holmboe

Academic Medicine: Volume 96 - Issue 6 - p 876-884(9)

 

This study examines whether there are group differences in milestone ratings submitted by program directors working with clinical competency committees based on gender for internal medicine residents and whether women and men rated similarly on subsequent in-training and certification examinations.

Category:Assessment-Oriented Research, General Measurement