Showing 1 - 2 of 2 Research Library Publications
Posted: | Janet Mee, Ravi Pandian, Justin Wolczynski, Amy Morales, Miguel Paniagua, Polina Harik, Peter Baldwin, Brian E. Clauser

Advances in Health Sciences Education

 

Recent advancements enable replacing MCQs with SAQs in high-stakes assessments, but prior research often used small samples under low stakes and lacked time data. This study assesses difficulty, discrimination, and time in a large-scale high-stakes context

Posted: | Michael Barone, Keith S. Coulter, Katina Kulow, Xingbo (Bo) Li

Psychology & Marketing: Volume 39 - Issue 6 - Pages 1190-1203

 

Does seeing a price in a physically low (vs. high) location prompt consumers to believe that the featured product is less costly? This research further specifies when price location effects are likely to arise, increasing our understanding of pricing in general and this locational phenomenon in particular.