Showing 1 - 2 of 2 Research Library Publications

Similarities Between Clinically Matched and Unmatched Analogue Patient Raters: A Mixed Methods Study

Posted: | Ann King, Kathleen Mazor, Andrew Houriet, Thea Musselman, Ruth Hoppe, Angelo D’Addario

Patient Education and Counseling: Volume 109, Supplement, April 2023, Page 2

 

Physicians' responses to patient communication were assessed by both clinically matched and unmatched analogue patients (APs). Significant correlations between their ratings indicated consistency in evaluating physician communication skills. Thematic analysis identified twenty-one common themes in both clinically matched and unmatched AP responses, suggesting similar assessments of important behaviors. These findings imply that clinically unmatched APs can effectively substitute for clinically matched ones in evaluating physician communication and offering feedback when the latter are unavailable.

Category:Assessment-Oriented Research, Applications of Technology, Links to Outcomes

Location, Location, Location: When and How Low Price Locations Improve Consumer Price Perceptions

Posted: | Michael Barone, Keith S. Coulter, Katina Kulow, Xingbo (Bo) Li

Psychology & Marketing: Volume 39 - Issue 6 - Pages 1190-1203

 

Does seeing a price in a physically low (vs. high) location prompt consumers to believe that the featured product is less costly? This research further specifies when price location effects are likely to arise, increasing our understanding of pricing in general and this locational phenomenon in particular.

Category:Assessment-Oriented Research, Other